Confidence in your Crew
Posted February 24th, 2010 by Mike TaylorCategories: CTS Audio Live Events
The other day I was sitting in an airport waiting to catch a flight to a John Eldredge conference we were providing services for. My crew was driving the truck and I was scheduled to meet them onsite so that we could start an early load-in the following day. As I sat there I watched my flight get delayed to the point where I was not going to be able to fly into my destination city that night.
Side Note: When sitting in an airport, do not sit under the TV. I was starting to get ticked off at everyone that seemingly was staring at me. Turns out I was sitting under the Olympic opening ceremonies and the world does not revolve around me. (Don’t tell my wife that though).
So to continue, it became clear that the earliest I would be able to get into the city was around 11am the following morning and would miss what was to be the trickiest part of the day. I then made what would in the past be a difficult decision, I canceled my trip.
Having a crew that is completely capable of handling all that goes into making an event run smoothly is not an easy place to get to as a company. We spend a lot of time as a company making sure that we know the products that we deploy inside and out. That frees us up when we arrive onsite to be able to give our complete attention to the client. I know it seems like such a simple thing, but when our equipment works and we are able to give our clients our undivided attention then we are able to better adopt their mission as our own.
Securing that set of engineers that fully deliver everything that our clients come to expect gives them the freedom to make decisions onsite without being micro-managed. It makes it easier to do my job knowing that they are doing theirs, and then some……









“Just take my word for it” is not a phrase that provides a lot of comfort and assurance when purchasing anything. If you buy a house, you want to see the home inspection report. If you buy a used car, you want to see the Car Fax report. Buying an installed A/V system should be no different. Whether you’re spending $50,000 on a new audio system for a small conference center or half a million dollars on a concert sound system for a performing arts venue, proof of performance isn’t something that should be taken for granted. If you’re buying the system and installation from a reputable vendor, they will have done their engineering homework in the selection and layout of equipment in order to achieve certain performance goals. In a sound system, they should be able to tell you things like the maximum SPL achievable and how many decibels of headroom are available. In a video projection system you should know what the maximum brightness on the screen is and what kind of contrast ratio you’ll realize with the ambient lighting present. Lighting and acoustics are no different. You are buying a certain result, and the vendor you’re buying it from should be able to prove at the end of the job that their system did what they claimed it would. 